Franchisee Adel Salameh of Verlo Mattress of Fort Atkinson and Verlo Mattress of Beaver Dam.

“So far this year we are exceeding the last two years numbers even with Covid”

Adel Salameh of Fort Atkinson Verlo Mattress Franchise and Beaver Dam Verlo Mattress Franchise

With a Verlo Mattress® franchise, you can bring a better
night’s sleep to your community. Our unique franchise model
combines local mattress showrooms with local mattress
factories. This gives Verlo customers a unique chance to
customize their mattress to their sleep needs and comfort
preferences. It also allows us to offer a Lifetime Comfort
Guarantee — the only guarantee of its kind in the mattress

With Verlo Mattress Franchise you Invest in Your Future and Your Community

Verlo Mattress Franchise stands out from the competition because our inventory, production, and operations are vertically integrated – meaning we produce our mattresses in-house! When you open a Verlo Mattress Business Opportunity, you can rest easy knowing that you’re offering a unique product to which none of your competitors can offer.

Start with Just $109K*

Verlo Mattress Retail/Assembly Stores estimated initial investment of $214,883 to $408,183 and Verlo Mattress Satellite Stores estimated initial investment of $109,350 to $240,700. 

$1M Avg. Revenue*

Average net sales of organizations with single Verlo Mattress store. A great opportunity for those interested in Mattress Franchises or any Retail Store Franchise or Furniture franchise


Average EBITDA + Owners and Admin of organizations with single Verlo Mattress store for sale.

*as shown in 2021 FDD, Item 19 Tier 1.

Map of Verlo Mattress franchise business for sale opportunities

The Mattress Franchise Industry

The Mattress Franchise industry is thriving! As Americans struggle with sleep, they realize that having the right mattress is a great way to combat insomnia. This makes starting a Verlo franchise a timely and strategic investment!

$17.3 Billion in Revenue

In 2018, the mattress market in the United States was valued at 17.3 billion U.S. dollars. This market was forecast to reach a value of 18.9 billion U.S. dollars by 2023.

Published by Statista Research Department, Jan 12, 2021.

Large Local Market

Based on the reports replacement rate of 8.9 years we estimate more than 10% of the population is in the market for a mattress each year.

Furniture Today May. 7 – 13, 2018, page 4*

Sleep is #1

73% of U.S. Adults stated getting enough sleep is the most important activity to their wellbeing, outranking a healthy diet, exercise and work life balance.

The Futures Company; Aon; National Business Group on Health © S1atis1a 2019

Here’s What Our Franchisees Say…

Stieg Nystrom

St. Charles, MO

“I remember going the Verlo Mattress factory in Whitewater when I a little kid.”

Natalina & Tom Metz

Delafield, WI

“A company that built the product, sold the product and delivered the product.”

Caleb Kietzman

Springfield, IL

Hear Caleb’s journey from starting in delivery to owning his very own Verlo Mattress store.

Own a Mattress Franchise

And Start Making a Difference In Your Community

Our mattresses have been sold direct-to-consumer for over 60 years. This concept benefits the Franchisee with a higher profit margin and benefits the customer with lower prices. Verlo’s Local Expert, our Franchisee, helps their customer find the right mattress and personalize the comfort to meet that customer’s needs, no more compromising.

But we don’t stop there, Verlo’s Lifetime Comfort Guarantee dispels any doubt the customer may have with the mattress they choose. If a customer decides their mattress is too firm or too soft at any time, we can adjust its comfort, and we will even do that one time at no charge in the first six or twelve months, depending on the model. No other mattress franchise for sale offers this level of personalized service and guarantee.

Learn More About Owning a Verlo Franchise

This franchise offering is not being offered by us or by anyone acting on our behalf or with our knowledge to residents of (nor is it otherwise specifically directed to any person in, nor will any franchise or business opportunity be located and/or sold in) California, Connecticut, Florida, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, or Wisconsin, until the offering has been registered and declared effective and an approved disclosure document has been properly delivered to the prospective franchisees.

As of December 31, 2020, Verlo Mattress had 31 stores open. Of those stores, 31 were open continuously for the calendar year 2020, and 26 were operated by 17 franchisees. As a result of the COVID-19 pandemic, all but one franchised Store were subject to certain temporary shutdown orders by state and local governments. Temporary closures generally ranged from 27 days to 70 days; these Stores were considered “open continuously” and were included in the data presented in Item 19 of our Franchise Disclosure Document.

Of those open, 10 are included in “Tier 1”, which only includes franchisees who operate a single store. Of those 10 Tier 1 stores, the average annual net sales were $1,042,205, 5 Tier 1 stores (50%) had annual net sales that exceeded the average, the median annual net sales were $1,059,340, and the per-franchisee net sales range was $551,381 to $1,796,831. Your results may differ. There is no assurance that you will do as well. See our 2020 Franchise Disclosure Document for more information.

This information is not intended as an offer to sell, or the solicitation of an offer to buy a mattress franchise. It is for information purposes only. If you are a resident of a U.S. state or a country that regulates the offer and sale of franchises, are receiving this message in one of those states or countries, or intend to operate a franchise in any of those states or countries, we will not offer you a franchise unless and until we have complied with any applicable pre-sale registration and/or disclosure requirements in the applicable jurisdiction.

This offering is not an offering of a franchise. In New York (USA), an offering of a franchise can only be made by a prospectus that has been previously filed and registered with the Department of Law of the State of New York. The application for registration of an offering prospectus or the acceptance and filing thereof by the Department of Law as required by the New York law does not constitute approval of the offering or the sale of such franchise by the Department of Law or the attorney general of New York.